$3tn dollar market cap. That's a lot of I-product.
But Jobs, Cook and Co didn't build this monster, peddling tech alone. Alongside their design-forward technological advances is an equally design-forward and advanced strategic M&A strategy.
Most of the vital suite of Apple tools started as someone else's business. Health, Photos, Music and Mapping all purchased and "applized" into the I-ecosystem.
They even acquired the chip & semiconductor design technology behind the pretty incredible in-house M series chip product line. This is why they were able to avoid the kind of supply issues the rest of the world of technology suffered! Posting record 2021 4th quarter revenues of $123.9bn.
However, you don't need to "think different" to build an M&A strategy. Far from it. Most businesses can use some form of this strategy to grow from where they are today.
If you want to know more about how your business can grow with M&A, our diary is always open for bookings, so please drop us a message, or schedule a call on the meeting link in the comments.
Demystifying M&A with accessible acquisition strategies, advice and action. We are Orb
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